Artificial Intelligence in Journalism: Help or Threat?
Welcome to a world where artificial intelligence (AI) takes over routine tasks of journalists but not their essential role! Is AI a savior for the media or a lurking danger in the shadows? Let’s dive into this digital drama.
Millions of users, but silence at home
Did you know that ChatGPT, one of the most famous AI tools, is used by about 100 million people weekly worldwide? For comparison, the popular social network X has about 450 million monthly users. And in Montenegro? There is almost no talk about AI and its use in media! Ranko Vujović from the Media Self-Regulation Council warns that it’s like watching a race from the stands while others sprint to the top.
The European Union is not sleeping
The EU adopted an AI law last year that divides AI systems into four risk categories: unacceptable, high, limited, and minimal. For example, biometric technologies and systems in the judiciary are high-risk and subject to strict oversight. Media, although not explicitly mentioned, must follow these principles – transparency, editorial responsibility, and data protection are mandatory.
AI: a double-edged sword
AI can be a superhero in journalism – helping with transcripts, translations, creating illustrations, and organizing content. But there is a dark side: risks of misinformation, manipulation, and loss of authenticity. Imagine plagiarism of scientific papers and doctoral theses, now turbocharged thanks to AI! Paula Petričević, ombudsman of Monitor, warns about the atrophy of human skills and the decline in media content quality.
Transparency is key
AI-generated content must be clearly labeled. No more hiding behind algorithms! If AI only assists technically, like in transcription, labeling is not mandatory, but if it creates entire content, the public must know. Without human control, no publishing – editorial teams bear full responsibility.
What lies ahead?
Media must redefine their role in society. AI is not a replacement for journalists but their assistant. But if we are not careful, we may lose not only jobs but also public trust. UNESCO and the EU fund projects to build trust in media, but without open public discussion about AI, all efforts are in vain.
Conclusion
AI in journalism is like a firefighter with a lighter – it can save or set fire. Will we manage to control this powerful technology, or will it control us? While you ponder this, take a look at your favorite news – how much AI and how much human effort is in it? And remember, if journalism seems too robotic, maybe it’s time to ask who really holds the pen.
So, ready for a debate? Can AI be a real journalist, or is it just science fiction? Share your thoughts or at least drop a sarcastic comment – you know we love a good argument!
