How the Legendary Yugoslav Brand Borovo Became a Victim of Political Feuds and Hate

Borovo and Thompson: When Shoes Become a Political Bomb!

Imagine this: the once-mighty Yugoslav giant Borovo, a symbol of the working class and antifascist ideals, is now at the center of a scandal because of… shoes! Yes, you read that right. Marko Perković Thompson, a controversial singer known for his nationalist songs, recently wore handmade Borovo zenge shoes, tailored to his size, at a concert in Zagreb.

At first glance, it sounds like a story of domestic production success and pride. But no, the region exploded with negative comments. People wondered: how is it possible that a brand with such a history now supports someone who is a symbol of division and controversy?

Borovo was once synonymous with the working class, a symbol of unity and antifascist values. And now? Their shoes on the feet of a singer whose songs spark controversy and division.

The company proudly stated that the shoes were made in their factory, with the colors of the Croatian flag, as a sign of support. But this only enraged the public more. “Yuck, shame on you!” read the comments.

This case has become an example of how a brand should not communicate and with whom it should associate. People recalled numerous controversies related to Thompson, including accusations of abuse of power and unprofessional behavior.

Borovo, once a proud Yugoslav giant, is now under fire for this move. And while the company seeks a new owner and tries to solve its problems, this incident only complicated things further.

Is this the end of a brand or just another episode in its turbulent history? One thing is certain – Borovo has become a victim of political feuds and hatred that still divide the region.

If you have an opinion on this madness, feel free to share it. Who knows, maybe your word will change the course of this story!

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