The Skypitch project is an innovative platform promoting domestic startups during international flights of the Er Serbia airline. The project involves 12 carefully selected Serbian startups, enabling them to present their business ideas to a global audience as passengers watch their video presentations during flights. The project aims to increase the visibility of Serbian innovations and talents in the international market and position Serbia as a technological innovation hub in Southeast Europe. It is a result of collaboration among various institutions and companies, including the Ministry of Science, Telekom Serbia, TS Ventures fund, and Er Serbia. This initiative symbolically gives wings to young innovators, helping them reach investors and business leaders worldwide.
Political Perspectives:
Left: Left-leaning coverage emphasizes the innovative and inclusive nature of the Skypitch project, highlighting its role in supporting young entrepreneurs and promoting technological development in Serbia. It focuses on the social impact, such as job creation and fostering a culture of innovation, and often praises the collaboration between public institutions and private companies.
Center: Center-leaning reports present the Skypitch project as a strategic initiative to boost Serbia’s international profile in technology and innovation. They highlight the practical benefits for startups in gaining global exposure and attracting investment, while also noting the cooperation between government bodies and the private sector. The tone is balanced, focusing on economic development and Serbia’s positioning in the regional tech ecosystem.
Right: Right-leaning narratives focus on the entrepreneurial spirit and market-driven aspects of the Skypitch project. They emphasize the importance of private sector leadership, innovation, and competition in driving economic growth. The project is portrayed as a success story of Serbian business and technology sectors, with less emphasis on government involvement and more on the role of startups and investors.