Lego has done it again — stirring excitement and maybe a little frustration! Their new “Italian Riviera” set from the Ideas series promises to whisk you away to a charming Mediterranean coast, but at a price of 99.99 euros, is it really worth it? This 1,000-piece set features three colorful buildings — a pastry shop, a fish market, and a diving gear store — plus 10 minifigures that bring this idyllic scene to life. The idea came from Alex Sahli, a big Lego fan from Oregon, inspired by Italy’s Cinque Terre. The details like irregular angles, bright colors, and textured roofs and stone walls are truly impressive. However, reactions on Lego’s Instagram are mixed — some can’t wait to have Italy on their shelf, while others question if the price is justified. Sales start on August 10, but Lego Insiders members get early access on August 7. Ready to drop nearly 100 euros on this set? It might be the perfect escape from reality, but is it just another pricey pile of bricks? Share your thoughts — would you buy this Lego set or is it just another wallet-emptying gimmick?
