The Serbian economy is being showcased this week at three leading international fairs in London, Amsterdam, and Berlin, supported by the Serbian Chamber of Commerce and the Serbian Development Agency. At the PLMA trade mark fair in Amsterdam, 36 Serbian companies from the food and non-food sectors are exhibiting, while nine wineries from Serbia are featured at the London Wine Fair. Additionally, 22 Serbian startups are participating in the GITEX Europe technology fair in Berlin, presenting innovations in artificial intelligence, cloud technologies, cybersecurity, and more. These events provide opportunities for international networking and the expansion of Serbian products into new markets.
Political Perspectives:
Left: Left-leaning reports emphasize the importance of supporting local Serbian businesses and startups in gaining international exposure and access to global markets. They highlight the role of government and public institutions in fostering economic development and innovation, particularly in technology and sustainable sectors.
Center: Center-leaning coverage focuses on the factual presentation of Serbia’s participation in major international trade fairs, highlighting the diversity of industries represented, from food products to technology startups. It underscores the economic benefits of such international promotion and the potential for increased trade and investment.
Right: Right-leaning narratives stress the entrepreneurial spirit of Serbian companies and startups, emphasizing the importance of private sector initiative and competitiveness in global markets. They may also highlight the role of international fairs in strengthening Serbia’s economic sovereignty and reducing dependence on foreign imports.
