Tourists to Serbia rose by 11.7% in 2024; many from China.

In 2024, there was an 11.7% increase in the arrival of foreign tourists to Serbia, totaling 2.4 million arrivals and 6.1 million overnight stays. The majority of tourists came from China, Russia, Turkey, Germany, and neighboring countries. Chinese tourists were particularly notable, with nearly 157,000 arrivals. There was also a significant increase in interest in spas and mountain resorts, with 12.1% more foreign tourists in spas and 33.9% in mountain resorts. The most popular destinations include Vrnja…