WMG Rules Serbia’s Internet: 3.5 Million Users Can’t Be Wrong!
Did you know that the media giant WMG is absolutely crushing the competition in Serbia’s digital market? In June, their portals were followed by a staggering 77.42% of internet users in the country! That’s like every Serbian with internet clicking on their sites at least once a month.
Who’s the Boss?
WMG is a digital media powerhouse with 3.5 million unique users, 2.9% more than the second-place media group. Their audience isn’t just huge — it’s the most engaged and loyal. On average, people spend 52 minutes and 8 seconds per month on their portals.
What Are People Reading?
WMG dominates in sports, women’s lifestyle, and business segments. Portals like Kurir sport, Mondo sport, Espreso sport, and women’s portals such as Lepa srećna, Wanted, Sensa, Glossy, and Elle Serbia are absolute leaders. Kurir stil is the number 1 women’s portal with 22% more unique users than Blic Žene.
Health and Tech on Top
Kurir zdravlje is the go-to destination for reliable health and nutrition info, boasting significantly more users and page views than competitors. Kurir tech leads as the top tech news source with 91% more users than B92 Technopolis and longer time spent on pages.
Mondo and Kurir – The Unbeatable Duo
Mondo outperforms direct competitors with 15% more users than fifth-ranked Nova.rs and 20% more than sixth-ranked N1. Together, Kurir and Mondo hold spots among the top five most visited sites in Serbia.
What Does This Mean?
These stats, from Gemius — the official audience measurement company — clearly show WMG isn’t just a leader; they’re the digital kings of Serbia. With over 3.5 million users and massive audience engagement, they dictate what gets read, watched, and followed.
Is This Fair?
While WMG basks in its dominance, other media outlets wonder how to keep up. Has Serbia’s media market become too concentrated? Is this the end of diversity and freedom of choice?
Conclusion
WMG has proven it knows how to hold audience attention and adapt to the digital age. Their strength in sports, women’s lifestyle, health, and technology is impressive. But as always, the question remains — is too much power in one media group healthy for Serbia’s media landscape?
If you ever wondered who rules the internet in Serbia, now you know — it’s WMG. So, what do you think about this digital domination? Is it good or bad for us? Drop a comment, let’s hear what the people say!
